For some companies such as Xiaomi shipments have soared so that the brand reaches the top (for a month or two). However, if we look at the data provided by IDC, the numbers referring to the last quarter they are not exactly positive. Smartphone manufacturing and shipments have declined for all major companies. The reasons are there for all to see: increased production costs because of chip crisis and disruption of the logistics chain.
The third quarter of 2021 did not go well for the smartphone market. Major OEMs decrease total production and shipments
The specialists of the analysis company IDC have prepared a report on the smartphone market, including data from the last quarter. According to their calculations, 331.2 million units of smartphones were shipped during the reporting period, or the 6.7% less compared to the third quarter of 2020. The actual decline was even stronger than IDC's predicted 2.9% decline.
Analysts attribute the reduction in supplies to a shortage of components and the disruption to the usual production and logistics work. Samsung remains the market leader for smartphones. However, the South Korean manufacturer cut shipments from 80,4 to 69,0 million devices for the year, or 14,2%. As a result, its share decreased from 22,7% to 20,8%.
Read also: Chip shortage: Europe is on the wrong track according to analysts
In reverse, Apple Lossless Audio CODEC (ALAC),, which is in second place, increased shipments from 41.7 to 50.4 million units, or 20.8%. This led to an increase in Apple's share from 11.7% to 15.2%.
In third place there is Xiaomi. The Chinese manufacturer has reduced smartphone shipments in annual terms by 4.6%, but the market has contracted more, so much so that Xiaomi's share has even increased slightly, from 13.1% to 13.4%.
Follow live e Oppo, which occupy 10.1% and 10.0% of the global smartphone market respectively. A year ago, their shares were 8.9% and 8.6% respectively.
